About Frank Pagliaro

Made you look! Are you a score whore? This was a test and only a test. Did you really believe there was a 100-point Napa Cabernet Sauvignon selling for $15? Even if you didn’t, you still clicked on the headline to find out what it was all about. Consider all the red flags in that [...]

With more than 20 years’ experience growing grapes, Roy Cecchetti knows what it takes to successfully bring to market “everyday wines for serious wine collectors.” When launching Cecchetti Wine Company, Roy enlisted Bob Broman to manage winemaking duties for him. This experience allowed Bob to travel across California’s vast wine regions nurturing grower relationships to [...]

One of my favorite marketing pieces that I remember in the wine biz was created by Oregon’s King Estate Winery about 20 years ago. The winery had hundreds of 6 foot stand-ups of Michelangelo’s Statue of David with a bottle of their Reserve Pinot Noir appropriately placed to cover up David’s junk with the tag line [...]

Somewhere along the way wine became snooty. I don’t know how or why. But we should probably blame the French… All of us have some image buried deep in our minds of the stereotypical snooty wine guy. He is older, balding, cheesy moustache, pretentious accent, using wine words like he’s the founding member of some [...]

Say “Greek Wine” in a room full of wine geeks, and you’re likely to get a few snickers and a couple references to retsina, the resinated wine-like beverage that has unfortunately defined Greek winemaking for a generation. Though Greece has been making wine since 6500 BC, most Americans haven’t tasted any Greek wine, and the wines [...]